Career connected experiential learning sounds great in theory, but it gets complicated quickly: How do you recruit busy professionals? How do you structure the experience so students stay engaged and hit your learning objectives? And how do you make sure your business professionals leave feeling like it was worth their time?For 50 years, Washington Business Week (WBW), founded through a partnership between CWU, the Superintendent of Public Instruction, and the Association of Washington Business, has been answering exactly these questions. Today, WBW helps schools and districts bring 21st century skills to the classroom during the school year through its project based curriculum.In this presentation, you'll learn some of the techniques WBW has used to attract professionals to mentor students, workshop and activity ideas, and learn how you can implement WBW at your school or district, or provide supplemental learning options for students.